A cat-only utopia
Cataholic Wonderland is a cat-only kingdom where “catizen” come from familiar fairy tales. Inspired by Alice in Wonderland, the main character Kiki the piggy accidentally falls into this cat kingdom and meets Mika the magician cat. What will happen to Kiki in this strange but dreamy wonderland?
Targeting cat lovers and 6- to 10-year-old children, this IP has THREE main elements — cat, fairy tale, and foods. To build up relationships with the target audience, we create characters based on various cat breeds, so that people can link up with their cats or even themselves! Catizen comes from familiar fairy tales, such as Alice in Wonderland, Snow White, and Little Red Riding Hood, which can easily be recognized and accepted by children. We are also a good match with F&B industries as this is a wonderland filled with unlimited foods and desserts!
The Main Character
Mika is a magician who loves travelling all around the wonderland & brings happiness to every catizen.
Kiki is a naughty mini pig
who accidentally fall into the Wonderland and become
Mika’s magic assistant
Alice, Mika’s little sister, is a curious little girl and always stalking Kiki. She loves having afternoon tea with friends & family